In 1935, Prince Matchabelli launched Royal Bouquet, a fragrance specially created to commemorate the British Royal Silver Jubilee—a significant event celebrating the 25th anniversary of King George V's reign. The Silver Jubilee was a moment of national pride and festivity in Britain, marked by grand parades, public ceremonies, and widespread celebration. By creating a fragrance to honor this occasion, Prince Matchabelli paid tribute to the enduring legacy and prestige of the British monarchy, aligning the perfume with a sense of history and regal elegance.
The choice of the name Royal Bouquet was both deliberate and evocative. The word "Royal" immediately conjures images of grandeur, opulence, and timeless tradition, resonating with the pomp and pageantry associated with the British monarchy. "Bouquet" suggests a gathering of the finest, most fragrant flowers, symbolizing purity, beauty, and refinement. Together, Royal Bouquet evokes the image of a lush, aromatic collection of blossoms, carefully selected and arranged to honor royalty. This name not only reflects the elegance of the fragrance but also its connection to a prestigious and celebratory moment in history.
Interpreted in scent, Royal Bouquet would likely be imagined as a rich, floral composition—a harmonious blend of the most exquisite flowers, each chosen for its beauty and fragrance. It would evoke a garden in full bloom, where the air is filled with the sweet, intoxicating scent of roses, lilies, and jasmine, mingling with the soft, green notes of freshly cut stems and leaves. The fragrance would be regal yet approachable, embodying both the sophistication of the monarchy and the natural beauty of a bouquet.